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Date: Fri, 2 Nov 2001 10:44:36 -0800 (PST)
From: j.kaminski@enron.com
To: vkaminski@aol.com
Subject: FW: Power Market Risk Management: A Survival Guide - Order today
 for              only $325
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 -----Original Message-----
From: =09"Mallory, Donald" <Donald_Mallory@PLATTS.COM>@ENRON =20
Sent:=09Friday, November 02, 2001 12:26 PM
To:=09PMRM1101P@LISTSERV.FTENERGY.COM
Subject:=09Power Market Risk Management: A Survival Guide - Order today for=
              only $325


 [IMAGE] =09


=20
                                                                           =
 =09 Brought  to you by Platts (a division of  McGraw-Hill)  Order by  Nove=
mber 30, 2001 and Save!   Call 800-424-2908 today to  order your own Surviv=
al Guide   By the time you finish  reading this management report, you'll h=
ave gained a working understanding  of power market risk-management concept=
s and practices.   Risk management is a  structured discipline that uses we=
ll-defined policies and procedures to  mitigate a company's credit, market,=
 or operational risks. It's a way of  looking at an unstable factor, such a=
s fluctuating fuel prices, and  finding ways to offset the risk of that ins=
tability. Our Survival Guide  will give you the tools you need to make risk=
 management an integral part  of your power market business. You'll discove=
r:   [IMAGE]       How to protect revenue  streams for the future.         =
      [IMAGE]       What market leaders,  such as Koch Energy Trading and E=
nron, are  doing.               [IMAGE]       Ways to incorporate  risk-man=
agement operations into your business  strategy.               [IMAGE]     =
  How to better evaluate  and manage consultants' risk-management services,=
 such as those  offered by Risk Advisory or SAVA Risk  Management.         =
      [IMAGE]       Workable strategies  for monitoring and assessing risk-=
management operations.     To corporate energy  managers, risk management m=
ay mean understanding the risks and variable  value of different commoditie=
s. Power market players need to run their  plants and structure contracts t=
o ensure that they'll be able to service  debt and achieve a solid return. =
As new entrants join the power market,  bringing risk-management experience=
 from other sectors, existing players  need to get up to speed quickly. The=
 Survival Guide supplies exactly what  information these professionals need=
 to get started.  "Power Market Risk  Management: A Survival Guide" focuses=
 exclusively on risk management for  power markets.  Risk management isn't =
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  =09


